What Do You Need In A Tire? | Oconomowoc, WI | Silver Lake Auto & Tire Centers
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What to Look for in a New Tire

Decoding Tire Buying for the Average Consumer

There is an overwhelming number of tire brands and types out there, so it’s little wonder buying new tires is a stressful experience for many car owners. Additionally, some people get the impression that salespeople are focused primarily on tire sales instead of doing what’s best for the consumer. Fortunately, at Silver Lake Auto & Tire Centers in Oconomowoc, we always put the customers’ needs first. We want you to feel confident and capable of choosing tires that are the perfect fit for your vehicle and your preferences. Whether you’re shopping for the first set of your tires or your 50th, here are a few things you should look for in a new tire.


For many shoppers, durability is the most important feature when looking for a tire. Some tires are only meant to last 25,000 miles, while others can last up to 100,000 miles. Most all-season tires will last up to 70,000 miles.


Price is a key factor when determining what tires to buy. Though you may be tempted to save money and purchase the cheapest set available, keep in mind that you often get what you pay for. When it comes to durability and performance, you’ll want to spend a bit more to get your money’s worth.


Before you get new tires, you need to know what size to purchase. You can look at your Owner’s Manual to figure out what size your tires should be. You can also talk to your auto shop if you’re confused about tire sizing.


Tires come with various features, so it’s important to figure out what features you need to have. All-season tires tend to get a better grip on wet roads and are an excellent choice for climates that experience moisture regularly. Snow tires are built with exceptional traction so they can cling to snowy or icy roads. Other tires are lower-profile and maximize fuel economy while also improving vehicle performance. These types of tires are usually recommended for sports vehicles and different rear-wheel-drive vehicles. They won’t give you much security on slick roads, so keep that in mind.

Take Advantage of Our Tire Sales

At Silver Lake Auto & Tire Centers in Oconomowoc, we offer generous tire sales regularly. Head to our location or contact us online to learn more.

Written by Megan Rademan